Learn their growth marketing hacks!
Focusing on franchise markets reveals the importance of local marketing and multi-location strategies
Founded in 2007, DevHub has grown to just under 20 million in revenue.
DevHub operates with under 40 employees.
The pandemic highlighted the importance of websites, as businesses needed to maintain their online presence, making our platform more valuable.
Focusing on franchises allows us to target a broader audience, emphasizing local marketing and multi-location strategies.
Acquiring a company is a significant step that involves being respectful and understanding the legacy of the business you're taking over. It's about continuing their legacy in a new world while advancing your own company.
Founded in 2007, DevHub has grown to just under 20 million in revenue.
DevHub operates with under 40 employees.
The pandemic highlighted the importance of websites, as businesses needed to maintain their online presence, making our platform more valuable.
Focusing on franchises allows us to target a broader audience, emphasizing local marketing and multi-location strategies.
Acquiring a company is a significant step that involves being respectful and understanding the legacy of the business you're taking over. It's about continuing their legacy in a new world while advancing your own company.
Company Stats:
- Founded: 2007
- Revenue: Just under 20 million
- Employees: Under 40
Episode Highlights:
- ✅ We started DevHub in 2007, now generating just under 20 million in revenue with fewer than 40 employees.
- ✅ Licensing our software to media companies was a game-changer, leading to significant growth.
- ✅ Focusing on franchise markets reveals the importance of local marketing and multi-location strategies.
Episode Summary:
In this episode, we speak with Mark Michael, founder of DevHub, who shares insights on scaling a business to just under 20 million in revenue with fewer than 40 employees. Mark discusses the journey of founding DevHub in 2007, the initial challenges, and the pivot to licensing software to media companies. He emphasizes the importance of understanding market needs and finding the right niche. The conversation also delves into the value of websites, especially during the pandemic, and how focusing on franchise markets has allowed DevHub to thrive. Mark offers valuable advice on acquiring companies and the significance of client relationships in driving growth.
Chapters:
00:00 Intro
00:09 Company Stats
00:27 Early Challenges
01:17 Pivoting and Licensing Software
04:24 Focus on Franchise Market
08:11 Acquisition Strategy and Insights
11:21 Connect with Mark
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